‘Het moet anders’ (Time for Change) is a sentence photographer Hans van der Meer has heard more than once during his visits to farmers throughout the Netherlands. For this project Van der Meer is mapping the state of cattle breeding in the Netherlands today.

The project started with an invitation of the Nederlands Fotomuseum (in the framework of De Mix by Rafael Philippen) to create a photo series inspired by the book Rundvee (1948) by Cas Oorthuys. This became an exhibition at de Fries Museum and a series in the Dutch newspaper De Volkskrant. The exhibition and the series both show the photos accompanied by texts written by Van der Meer, regarding the image and meanwhile touching on related subjects such as permaculture, health issues and milk production. Van der Meer talked to many farmers and experts about their practice and photographs cows in their ‘natural’ habitat; from a stable to a food forest or a resting home for cows.

Time for Change documents today’s situation and places this in a wider context by asking questions: where do we come from, what is the situation now and what will this all be like in the (near) future?

The video below shows the process of hoof and claw cutting with a special machine, a necessary task to keep the cow’s hoofs healthy. It was done by hand for a long time, technological progress increased productivity.

Authors

Hans van der Meer (b. 1955) is known for his work on lower league football. Steidl- MACK published European Fields in 2006. The exhibition travelled to, among others, the Fotomuseum Winterthur, and the Museo di Fotografia Contemporanea (Milan). A mid career retrospective on his work was organised by Camera Austria (Graz) in 2009. His book The Netherlands - Off the Shelf was published in 2012.

website

Platforms

Cow bath, Dalfsen (2015)
Cow bath, Dalfsen (2015)
© Hans van der Meer
Photographing a cow, Damwoude (2015)
Photographing a cow, Damwoude (2015)
© Hans van der Meer
Pregnant Jersey cow, Smallebrugge (2015)
Pregnant Jersey cow, Smallebrugge (2015)
© Hans van der Meer
Nes, Peenstra (2015)
Nes, Peenstra (2015)
© Hans van der Meer
Grass in a barn, Heidenskip (2015)
Grass in a barn, Heidenskip (2015)
© Hans van der Meer
Koudum (2015)
Koudum (2015)
© Hans van der Meer
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
Hans van der Meer, 'De Koe', Fries Museum, 26.03 - 05.06-2016
© Hans Jellema

Exhibition

A preview of the project, the exhibition ‘De Koe’ (‘The Cow’), was on show at the Fries Museum in Leeuwarden in the spring of 2016. In the framework of the project De Mix, the Nederlands Fotomuseum and Rafaël Philippen invited Hans van der Meer to make a photoseries inspired by the 1948 book on cattle by photographer Cas Oorthuys. The project was supported by the Mondriaan Fund.

Van der Meers photographic research includes not only cows and meadows, but also discussions about milk quota, phosphate ceiling and intensive cattle farming. A process that started in the late forties, early fifties, when Oorthuys made his photographs.

 

 

  • 07.07.201827.10.2018Stedelijk Museum, Alkmaar (NL)

    26.03.201605.06.2016De Koe, Fries Museum, Leeuwarden (NL)

    01.10.201602.12.2016World Art Delft, Delft (NL)

Screenshot Het moet anders app
Screenshot Het moet anders app
Hans van der Meer recorded his editorials, which can be founded in the app
Hans van der Meer recorded his editorials, which can be founded in the app
App users can read and listen all the stories by Hans van der Meer on the app
App users can read and listen all the stories by Hans van der Meer on the app

App

The Time for Change app gathers all images and texts in one place and includes all episodes as audio too. While the project develops new material will be added: photography, video, articles and audioblogs.

  • The Time for Change app was developed by Lots of People for both iPhone & Android

  • Hans van der Meer (Photography)
    Lots of People (App design & development)

Het moet anders #1, De Volkskrant, 30 March 2016
Het moet anders #1, De Volkskrant, 30 March 2016
© Hans van der Meer
Het moet anders #2, De Volkskrant, 13 April 2016
Het moet anders #2, De Volkskrant, 13 April 2016
© Hans van der Meer
Het moet anders #3, De Volkskrant, 27 April 2016
Het moet anders #3, De Volkskrant, 27 April 2016
© Hans van der Meer
Het moet anders #4, De Volkskrant, 11 May 2016
Het moet anders #4, De Volkskrant, 11 May 2016
© Hans van der Meer
Het moet anders #5, De Volkskrant, 25 May 2016
Het moet anders #5, De Volkskrant, 25 May 2016
© Hans van der Meer
Het moet anders #6, De Volkskrant, 8 June 2016
Het moet anders #6, De Volkskrant, 8 June 2016
© Hans van der Meer
Het moet anders #7, De Volkskrant, 22 June 2016
Het moet anders #7, De Volkskrant, 22 June 2016
© Hans van der Meer
Het moet anders #8, De Volkskrant, 5 July 2016
Het moet anders #8, De Volkskrant, 5 July 2016
© Hans van der Meer
Het moet anders #9, De Volkskrant, 19 July 2016
Het moet anders #9, De Volkskrant, 19 July 2016
© Hans van der Meer
Het moet anders #10, De Volkskrant, 2 August 2016
Het moet anders #10, De Volkskrant, 2 August 2016
© Hans van der Meer

Editorial

In addition to the exhibition, Van der Meer wrote a fortnightly series in the Dutch newspaper De Volkskrant on the same topic.

Through text and images, Hans tells the story of the changing environment of the cow.

Want to read more? Download the app for Android or iOs.

News

Show more

In the media

  • Fotograaf Hans van der Meer laat zien hoe boeren denken

    Merel Bem, De Volkskrant, 18 maart 2016 Read more »

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